The HubSpot CRM MCP server lets your AIML.chat agents look up contacts and deals, create a lead, and log activity from a conversation — with a human approving every write. It installs from the MCP marketplace in a few clicks and lets your sales agent both answer and act in HubSpot.
What your agents can do with HubSpot CRM
Once connected, a sales agent can recognize a returning contact, check a deal's stage to answer a buyer's question accurately, capture a new lead with the right properties, and log the conversation as an activity. That keeps your CRM current and hands every rep a warm follow-up instead of a blank record. Reads happen automatically; anything that writes runs through AIML.chat's write-confirm flow, so the agent proposes and a person approves before it touches your CRM. Grounded in your own content plus your HubSpot data, the agent gives specific, cited answers rather than generic ones, and the analytics surface the questions and lead patterns that recur so you know what to automate next.
Tools this MCP server exposes
The HubSpot CRM MCP server exposes read tools — look up a contact, read a deal, search contacts and companies — and write tools — create a contact or lead, update a deal, log an activity or note. You decide which objects and tools each agent may use and scope the connection to least privilege. Read-only tools are safe to enable broadly; write tools always require approval, so your pipeline data stays trustworthy.
Connect it in three steps
- 1In AIML.chat, open MCP → Marketplace → HubSpot and click Install.
- 2Authorize with HubSpot (OAuth) and scope access to the objects the agent may use.
- 3Attach the HubSpot tools to your sales agent and test: ask it to "create a contact for this visitor and log the chat" and approve the write.
Most teams start with read-only tools to answer accurately, then enable record creation once they trust the approval flow. You start on a real free tier and scale as usage grows — see pricing for the agent and message limits, and the MCP docs for how write-confirm works. When you're ready, start free.
Will it change HubSpot on its own?+
No. Reads are automatic, but creating or updating a record requires human approval, scoped to the objects you allow.
How is this different from the HubSpot support MCP?+
This entry focuses on CRM workflows — contacts, deals, and activity — while the support entry focuses on Service Hub tickets.
Is there a free plan?+
Yes — start on the free tier. See pricing for higher agent and message limits.